Minutes September, 10 2007

Meeting held: 11 September 2007 – PA601 at 2pm

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Agenda
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Attendance: Pete, Tan, Golf and Kwan. Group Manager: Pete Secretary appointment: Kwan Brainstorm THE IDEA FOR PROBE KIT

Tickers
1. Digital Camera
2. Color Testing
3. Sound clip + radio spot testing
4. Poster and postcard
5. Product touching

User 1 woman and 1 man Time line 1 week


Business Arising

• Finish Probe
• 3 days analysis
• Visualizing the senses
• Visualizing the invisible
• Visualizing Language
• Brands that become part of our language/culture
• Senses apply to a situation
• Advertising

Date of Next Meeting: 14 September 2007 – PA601 at 12.30pm