Minutes Auguest, 28 2007

Minutes of Design Research: Group 6
Meeting held: 28 August 2007 – PA307 at 7pm

---------------------------------------
Agenda

Attendance: Pete, Tan, Golf and Kwan.

Group Manager: Pete
Secretary appointment: Kwan

Brainstorm
THE IDEA FOR VISUAL RESEARCH:
• Try to research people via COMMUNICATION GAME. For example, Black box.
• We will do the cultural probe in the area “5 Senses”.
By the key words: Advertising, Senses, Online Advertising & the Sense, Visualizing the senses.
• If we want to persuade the audience to join or get to know as much as we was presented should be use every senses; smelling, seeing, hearing, tasting and touching.
• “The experience Market”, is one of many great concepts for persuade audience.
• Also “CRM”, consumer relationship behavior, should be using with this probe.
• Nowadays, just only one way is not enough to persuade the audience. So we have to use many methods that called “Integrated”.

Business Arising
Area of Focus: We separate the tasks to find more information in each sense:
• Tan: Smell
• Kwan: Vision, Hearing
• Pete: Taste
• Golf: Touch

Date of Next Meeting: 03 September 2007 – PA307 at 7pm